Privacy & Cookie Policy
Last updated: March 2026
This privacy policy is provided pursuant to EU Regulation 2016/679 (GDPR) and Italian Legislative Decree 196/2003 (Privacy Code), as amended by Legislative Decree 101/2018. BLUE NAVY SRL ("we", "us", "our") is committed to protecting your privacy. This policy explains how we collect, use, disclose and safeguard your information when you visit our website bluenavyfashion.it.
1. Data Controller
The data controller is BLUE NAVY SRL, with registered office at Via Toscana 30, 59100 Prato (PO), Italy — P.IVA: 02490780976 — PEC: bluenavysrl@legalmail.it — Email: info@bluenavyfashion.it. For any privacy-related inquiries, you may contact us at the above addresses.
2. Data We Collect
We may collect personal information that you voluntarily provide when you: fill out our contact form (name, email, company name, message), subscribe to our newsletter (email address), or browse our website (IP address, browser type, pages visited via cookies and analytics).
3. How We Use Your Data
We use your personal data to: respond to your inquiries and business requests, send newsletter communications (only with your explicit consent), improve our website and services, and comply with legal obligations.
4. Legal Basis for Processing
We process your personal data based on: your explicit consent (newsletter subscriptions, contact form submissions — Art. 6(1)(a) GDPR), legitimate interest (improving our services — Art. 6(1)(f) GDPR), and legal obligations (tax and accounting requirements — Art. 6(1)(c) GDPR).
5. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected. Contact form submissions are retained for up to 24 months. Newsletter subscriber data is retained until you unsubscribe. Accounting and fiscal data is retained for 10 years as required by Italian law.
6. Your Rights
Under Articles 15-22 of the GDPR, you have the right to: access your personal data (Art. 15), rectify inaccurate data (Art. 16), request erasure of your data (Art. 17), restrict processing (Art. 18), object to processing (Art. 21), data portability (Art. 20), and withdraw consent at any time (Art. 7). To exercise these rights, contact us at info@bluenavyfashion.it. You also have the right to lodge a complaint with the Italian Data Protection Authority (Garante per la protezione dei dati personali) at www.garanteprivacy.it.
7. Third-Party Services
We may share your data with the following third-party service providers: Google LLC (Google Analytics for website analytics, Google Maps for displaying our location — Privacy Policy: https://policies.google.com/privacy), Resend Inc. (for sending transactional and newsletter emails — Privacy Policy: https://resend.com/legal/privacy-policy), Cloudflare Inc. (Turnstile for bot protection — Privacy Policy: https://www.cloudflare.com/privacypolicy/). These parties act as data processors and are contractually obligated to process your data only for the specified purposes and to maintain its confidentiality.
8. International Data Transfers
Some of our third-party service providers (Google LLC, Resend Inc., Cloudflare Inc.) are based in the United States. Data transfers to these providers are safeguarded by the EU-US Data Privacy Framework adequacy decision (where applicable) and/or Standard Contractual Clauses (SCCs) adopted by the European Commission, in accordance with Art. 46(2)(c) GDPR.
9. Automated Decision-Making
We do not use automated decision-making or profiling processes that produce legal effects or similarly significant effects on you.
10. Data Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction, in accordance with Art. 32 GDPR.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.
For questions about this Privacy Policy or to exercise your rights, please contact us at info@bluenavyfashion.it or via PEC at bluenavysrl@legalmail.it.